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Hollywood Forever CEMETERY Reimagined

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Project Details

Client: Ronald H. Silverman Fine Arts Gallery

 

Project type: Visual identity and cultural rebranding

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Role: Solo project, every element: art direction, branding, logo design, typographic system, publication design, AR integration, and merchandise design.

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Programs: Illustrator, InDesign, Photoshop, Lightroom, Adobe Aero

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Deliverables: Wordmark and monogram logos, color and type palettes, 24-page 5.5 × 8.5 in booklet, AR experience, fan, umbrella, blanket, billboard signage, digital mockups

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Exhibited: Ronald H. Silverman Fine Arts Gallery

Project Overview

Hollywood Forever Reimagined is a rebranding project for the historic Los Angeles cemetery, envisioned as a contemporary cultural sanctuary where memory, ritual, art, and entertainment coexist. The project explores how design can honor a site’s history while embracing its evolving role as a space for community, reflection, and celebration.

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EARLIER ITERATIONS: Type, Layout, and Color Exploration

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